Over the last couple days, a certain commercial has left viewers double checking whether they're watching a dramatic TV show or if they're still on a commercial break.
Allianz Insurance has launched their new campaign with the slogan "You just say you love them and Allianz will be with you". While the commercial expresses the company's philosophy in a beautiful manner, it has also raised their public popularity even further. The commercial that has had people saying "Now that's a commercial!" was directed by Fatih Kızılgökü and created by the talented team at Concept.
However, the emotional bedding the commercial sits upon is created by the musical accompaniment of the wonderfully talented singer/songwriter Kalben. The song Haydi Söyle (Tatlıses) which Kalben covered for her debut album, is originally by famous arabesque singer İbrahim Tatlıses.
Since her debut Kalben has soared to the top with endless sold out concerts and an ever-growing diehard fan base. If you haven't been taken under her spell yet, you will after this commercial.
Welcome to the Kalben club! Check the commercial out below. Get in touch for further information on the Kalben catalogue.
